Get Verified on Instagram and Obtain the Blue Checkmark

Getting verified on Instagram and obtaining the coveted blue checkmark is a process that signifies your account is the authentic presence of a notable public figure, celebrity, or brand. The blue checkmark is a symbol of authenticity and credibility on the platform. Here’s a guide on how to apply for verification and increase your chances of getting verified:

1. Understand Instagram’s Verification Criteria

  • Notability: Instagram verifies public figures, celebrities, and brands that are well-known and highly searched for.
  • Authenticity: Your account must represent a real person, registered business, or entity.
  • Unique: Your account must be the unique presence of the person or business it represents. Only one account per person or business can be verified, with exceptions for language-specific accounts.
  • Complete: Your account must be public, and have a bio, profile photo, and at least one post.
  • Compliance: Your account must adhere to Instagram’s Terms of Service and Community Guidelines.

2. Optimize Your Instagram Profile

  • Professionalism: Ensure your profile is complete, with a clear bio and a professional profile picture.
  • Activity: Regularly post quality content that resonates with your audience.
  • Engagement: Actively engage with your audience through comments, stories, and direct messages.

3. Build Your Online Presence

  • Publicity: Increase your visibility outside of Instagram through press, articles, and other media.
  • Brand Partnerships: Collaborate with other verified accounts or brands to boost your profile.
  • Consistency Across Platforms: Maintain a consistent presence across other social media platforms.

4. Apply for Verification

  • Application Process: Go to your profile, tap the menu icon, select ‘Settings,’ then ‘Account,’ and tap ‘Request Verification.’
  • Provide Information: Fill in the required fields, including your full name and a copy of your government-issued photo ID or business documentation.

Eligibility Criteria

To be eligible for verification, your Instagram account must meet the following criteria:

  1. Authenticity: Represent a real person, registered business, or well-known entity.
  2. Uniqueness: Represent the unique presence of the person or business.
  3. Completeness: Have a public profile, profile photo, bio, and consistent activity.
  4. Notability: Represent a well-known, highly searched-for person, brand, or entity.

Application Process

  1. Access Settings: Go to your profile and tap the three lines icon in the top right corner. Select “Settings” from the menu.
  2. Request Verification: Tap “Account” and then “Request verification.”
  3. Fill Out Form: Provide your full name and the required form of identification (government-issued photo ID or official business documents).
  4. Submit Request: Review the information and tap “Send Request” to submit your application.

Additional Tips

  1. Maximize Presence: Build a strong online presence by consistently posting high-quality content, engaging with your audience, and collaborating with other influencers.
  2. Media Coverage: Seek media coverage in reputable publications to demonstrate your notability.
  3. Community Guidelines: Adhere strictly to Instagram’s Terms of Use and Community Guidelines to maintain a positive account standing.
  4. Patience: The verification process can take several weeks or even months, so be patient and wait for Instagram’s response.

Meta Verified Subscription

Instagram has introduced a paid subscription service called “Meta Verified” that provides an expedited verification process. However, this service is currently only available in select countries and requires eligibility criteria similar to the standard verification process.

Alternative Ways to Demonstrate Authenticity

Even without a verified badge, you can still enhance your account’s authenticity by:

  1. Consistent Branding: Maintain a consistent brand identity across your profile bio, posts, and other platforms.
  2. Transparency: Share behind-the-scenes glimpses and personal stories to connect with your audience on a deeper level.
  3. Customer Engagement: Respond promptly to comments and messages to demonstrate your responsiveness.
  4. Collaborations: Partner with other verified accounts or influencers to gain credibility.
  5. Content Quality: Produce high-quality, original content that resonates with your target audience.
  6. Community Guidelines: Strictly follow Instagram’s Community Guidelines to maintain a positive account reputation.

5. Wait for Instagram’s Decision

  • Review Time: Instagram will review your application and notify you in your notifications tab.
  • No Expedited Process: Verification requests are reviewed in the order they’re received, and there’s no way to expedite the process.

6. What to Do If You’re Not Verified

  • Reapply: If you’re not verified, you can submit a new request after 30 days.
  • Improve Your Profile: Continue to enhance your online presence and adhere to Instagram’s guidelines.

7. Avoid Common Mistakes

  • Buying Verification: Never attempt to buy verification or use a third party to apply. This can lead to scams and violate Instagram’s policies.
  • False Information: Providing false or misleading information during the verification process can lead to denial or account suspension.


Getting verified on Instagram is about establishing and proving your notability, authenticity, and unique presence on the platform. It requires a consistent effort in building your online presence, both on and off Instagram.

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